We’ve said it since the beginning of the pandemic: there is no turning back. This crisis has irrevocably changed the way we communicate and deliver services. The competitive landscape has changed, and the economy is in flux. Giants are disappearing and newcomers are rising. And, the changes have not settled.
How does one plan when so much is still shifting? As organizations struggle to find their footing, more is incumbent on leaders to build resilience into their plans. The framework and the tools we outline in this playbook are crucial to purposefully build agility into an organization’s strategy. Factoring for the months of unexpected changes that lie ahead, organizations must still contend with the current crisis, rebuild for resilience, and thoughtfully change the way they operate. We hope this helps frame some of the crucial assessments, reflections, and planning that needs to take place right now.